Commit fully. Know quickly.

60-Day Fit Commitment

The Business Fitness Accelerator is built for owners and leadership teams who are serious about growth, scale, execution, and reduced owner dependency.

Book a Fit Discovery Call

Accountability should exist on both sides

For the first 60 days, we work together to confirm fit.

You bring ownership, honesty, execution, and the willingness to make hard choices.

We bring structure, facilitation, accountability, and a proven Business Fitness framework.

If either side sees misalignment after 60 days, we part ways. No long-term obligation. Period.

This is not a passive guarantee

This commitment exists to reduce risk.

It does not lower the standard.

The first 60 days are a paid trial period designed to confirm whether BFA is the right fit for your goals, your team, and your willingness to execute.

The Four Commitments

Your best results come when you bring these four essential commitments to our partnership.

01

Extreme Ownership

You own the business, the decisions, the outcomes, and the gaps. No blaming the market. No waiting for perfect conditions.

02

Radical Honesty

We deal in reality. That means direct conversations about people, performance, priorities, leadership, and accountability.

03

Rapid Execution

Clarity only matters if it turns into action. You will be expected to make decisions, complete commitments, and move.

04

Courageous Choices

Growth requires hard calls. People decisions. Priority decisions. Leadership decisions. Time decisions.

How the 60-day commitment works

When you enroll in the Business Fitness Accelerator, your first 60 days serve as a mutual fit checkpoint.

During that period, we evaluate your goals, participation, leadership team engagement, willingness to execute, and fit with the program structure.

If the fit is strong, you continue into the full 1-year BFA engagement.

If the fit is not strong, either side can choose to part ways cleanly.

What happens after the first 60 days

First 60 days

You enter a paid trial period designed to confirm participation, fit, and execution discipline.

If the fit is strong

You continue into the full 1-year Business Fitness Accelerator engagement.

After year one

The program renews annually unless either side provides 30 days’ written notice before the current term ends.

The standard is simple

Show up
1
Tell the truth
2
Execute quickly
3
Make hard calls
4
Build Business Fitness
5

Use the first 60 days to prove the fit

If you are serious about growth, scale, leadership, and reduced owner dependency, start with a Fit Discovery Call.

Book a Fit Discovery Call